Resellers and retailers are two distinct types of business partners who directly impact the success of your business. These business partners are ready to help you grow and are committed to your success.
A retailer is a B2C company that purchases wholesalers and distributors as well as directly from brands to market their products or services to consumers. They can sell a range of goods, such as shoes (Famous Footwear) and outdoor gears, such as REI, Columbia Sportswear, and even candy such as Lolli and Pops See’s Candy. Retailers can also specialize in certain industries, such as clothing (Pato’s Closet or Poshmark) and electronics (Best Buy or Target) and outdoor gear.
Resellers, on the other hand are either businesses or individuals who resell their own products or private label goods to the end consumer. Typically, they are savvy negotiators who can locate the best suppliers for their product at a low price and sell them to consumers at a profit.
This model of business is becoming popular today, especially because of the popularity of online shopping platforms. Even brick and mortar companies such as Home Depot Walmart and Target are reselling items. There are also many online marketplaces where individuals can resell products. This includes Facebook marketplace, Craigslist and even the well-known clothing site, Poshmark. Some of these marketplaces may have restrictions on the items you can resell.
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